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Blog Management & Production

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The Gina LaGuardia Editorial Services/LaGuardia Media team has been blogging way before everyone and their mailman had a blog! From parenting, education, careers, senior living, and more, the staff has provided tens of thousands of blog entries to clients large and small since 2007.

  • The freshest approach around – We pride ourselves on presenting engaging, informative posts about news, trends, insight, and advice relevant to each client’s niche.
  • Full turnkey production – reporting, writing, editing, image selection, production, and more … leave it all to us!
  • Editorial supervision – Editing and content direction/coaching for blogs maintained by client writers. Let us help you guide your staff in best practices, creative content conceptualization, and more!
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Social Media Management

Social media is a conversation. If your company or brand isn’t leveraging these networks to reach and cultivate relationships with customers, both new and old, you’re missing out on priceless opportunities to grow and expand your business!

  • Gina LaGuardia Editorial Services/LaGuardia Media offers expert set-up, strategy, facilitation, and execution of social media accounts on Twitter,  Facebook, Google+, Instagram, Pinterest, LinkedIn, and YouTube.
  • We provide cutting-edge conceptualization and creation of custom-branded shareable images, as well as turnkey content/visual infographic services for social campaigns.
  • Our team was instrumental in the development, conceptualization, execution, and continued facilitation of two popular Twitter chats:

#ElderCareChat, which connects those passionate about sharing their experiences, challenges, suggestions, and expertise around eldercare, was created for the company’s senior living and elder care client, SeniorsForLiving.com, in November 2010. The insightful, collaborative online conversation, held on a bi-monthly basis, attract upwards of 50 engaged individuals per session, and  consistently maintains an equally impressive following within its LinkedIn group. The senior care- and senior living-focused conversation has attracted senior living industry leaders, including Silverado Senior Care, AARP, the Alzheimer’s Association, and others, and has continued to flourish upon SeniorsForLiving.com’s acquisition by RealPage Senior Living’s OurParents.com (@OurParents).

#SolarChat was started in November 2011 as an extension of EcoOutfitters.net, a solar resource company that Gina helped develop. After the explosion of interest in the highly effective and popular bi-monthly chats, which became the solar industry’s “think-tank,” EcoOutfitters redirected its business efforts and leveraged the SolarChat brand, launching a separate company. Gina also helped guide the SolarChat team with its innovative solar media  community development, special projects (including Women4Solar, an organization founded by women in the solar industry dedicated to putting the power of female networking and sharing to work for solar growth), etc.

 

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Content Creation

At Gina LaGuardia Editorial Services/LaGuardia Media, our reporting specialties span across many verticals – product support, education, career, entertainment, quiz-writing, how-to information, infographics, etc.

gina laguardia content creation

– Top-notch new media and print-based writers and editors supported by webmasters proficient in the latest technologies

– Social media management and daily deployment

– Cutting-edge copywriters who present keyword-rich content in an engaging user- and search engine-friendly manner

– Magazine and newsletter publication production, from content development and graphic design to post-production, publicity and promotional services, etc.

– Optimization/enhancement of existing client content and/or conceptualization and creation of new site content